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Sunday, July 24, 2011


Cameron Newton took the college football world by storm as he lead the Auburn Tigers to the 2010 BCS National Championship. In April he was taken as the first pick in this year's NFL Draft by the Carolina Panthers. The above video is my analysis of Cameron Newton's social media presence. The topics of discussion are those of Cam's current social media use, recommendations for improvement, integration with traditional media and examples of good social media presence. 

Sunday, July 17, 2011

Attracting Fans to Sports Venues




Even during tough economic times, Americans seem to find their comfort in sports. Leagues such as the NFL, MLB, and even big-time college football have seemed to come out relatively unscathed by economic turmoil compared to the less popular sports, such as professional soccer, and minor league organizations. In the article “Sports Still Draw Fans Despite Recession” by Charles Davidson, he writes on professional sports organizations that have found ways to weather the economic storm. NFL teams have found ways to accommodate their customers by offering various season ticket packages and multiple payment options, while other teams have resorted to black out days for home games. Some MLB teams in the Southeast have relied on public funding during these times.  Regardless of the sport, organizations are looking for creative new ways to fill seats in the stadium.

Tuesday, July 12, 2011

Fantasy Football Explosion









Fantasy football is a game that allows its players to score points off of a football player’s statistics. The game allows you to assemble players from any team in the NFL thru a draft and pits you against others in your league during the regular season. Over the past decade Fantasy Football has boomed as an industry from a simple game among friends to an 800 million dollar industry. No longer is the game just for “stat geeks”, it’s become a phenomena that has increased so rapidly in popularity that it has spread through all sports. And the fans of these sports are absolutely eating it up. Today fantasy leagues are not just for professional football, but also college football, baseball, basketball, soccer, golf, NASCAR and essentially any sport that has stats.